It's TRUCK MONTH, We Have Trucks!
View InventoryInside the Ford F-150’s Top Features
Top-Notch Performance
The 2024 Ford F-150 offers a new standard of performance on and off the road. It has several engine options, which include the 2.7L V6 EcoBoost®, Available 3.5L V6 EcoBoost® and the 3.5L V6 EcoBoost® high output engine. All of these engines provide remarkable power and speed.
These systems also give the new Ford F-150 excellent towing performance, with a max of 13,500 pounds and 2,445 pounds of payload. There is also a class IV trailer hitch to ensure all loads are safe and secure on your every towing mission.
Expert Design
Offering a rugged yet sporty appeal, the new Ford F-150 was designed to impress. Select models have 20 inch gloss black wheels along with chrome front and rear bumpers. These small details give the new F-150 a refined yet mighty appearance. The LED projector with dynamic bending headlamps and LED Taillamps on select models provides fantastic visibility on the road.
When you step inside, you’ll find an interior built for the utmost comfort. There are heated and ventilated leather front bucket seats on select models, perfect for cold mornings. The interior work surface makes it easy to handle business while on the go. Flip and fold seats offer flexibility to travel your way, along with multiple interior configurations.
Technology & Safety
Providing the top-quality technology and safety features, the new Ford F-150 makes for a reliable vehicle. 5G LTE Wi-Fi hotspot connectivity offers internet for up to 10 devices. The available B&O® sound system by Bang & Olufsen® offers impeccable audio, great for music lovers.
The Trail Control with Trail 1-Pedal Drive and Trail Turn Assist ensure an extra layer of safety, enabling low-speed crawling without the use of the brake pedal. The Pro Trailer Backup Assist system ensures security everytime you reverse, even if you’re towing a heavy load.
Shop for the 2024 Ford F-150 in Rochester Hills, MI
If you’re ready to explore all the exciting features of the 2024 Ford F-150, our dealership has you covered. Contact us to learn more and to schedule a test drive today!
Interested in trading in your old vehicle for a new car but not sure where to start? Our dealership understands you want the best offer on your vehicle before taking the next step. For this reason, we make the trade-in process simple so you can benefit from the value of your vehicle. We help you get the most out of your trade-in so you don’t have to sweat the little things.
Determining Your Vehicle’s Trade-in Value
Start the process by using our online valuation tool to determine how much your vehicle is worth. Provide basic information such as the license plate number, VIN, Make, model, mileage, and more. Factors such as having a newer vehicle or fewer miles can help increase the value of your trade-in.
Get Your Documents in Order
Gathering needed information ahead of time can make the trade-in process go smoothly for you. Make sure you have items such as any loan information, the car title, registration records, maintenance documents and more.
Consider How Much You Owe on the Vehicle
If your car is paid off with no liens, you have a bright green light to proceed with your trade-in. If you still owe to your auto lender, see if you can pay off your loan early. Usually you can trade-in your vehicle with a loan, but how you move forward depends on whether your car is valued below or above the balance of the loan.
Examine Your Options
After your trade-in is complete, consider upgrading to one of our quality new or used vehicles. We have a large selection of sleek sedans, spacious SUVs and powerful trucks. With the help of our team, you can trade your vehicle and find the car of your dreams in just a few simple steps.
Visit Our Ford Dealership in Rochester Hills, MI
Our team is excited to guide you on your trade-in journey. Contact us for more information and schedule a test drive today!
Ford Service Center at Serra Ford Rochester Hills
Schedule With the Service Center
Ford Service Center in Rochester Hills, MI
Our service center team proudly serves Rochester Hills, MI, and surrounding areas, offering top-notch Ford service at an affordable rate. Maintenance can seem like a chore, so we do our best to make the process as seamless as possible. Our knowledgeable technicians are excited to offer you the best industry knowledge and solutions for your vehicle. This way, you spend less time at the shop and more time enjoying the thrills of the road.
Ford Routine Maintenance
Having access to exceptional vehicle maintenance is vital to ensuring a safe and smooth ride in your Ford. For this reason, we provide a wide range of repair and maintenance services for a great rate. The services we provide include but are not limited to:
- Brake inspection and maintenance
- Routine oil changes
- Tires services (tire inspection, repair rotation, and replacement)
- Battery services (inspection and replacement)
- And more!
In addition to our already reasonably priced services, we have frequent specials designed to save you money at every turn. You can find specials on wheel alignments, oil changes, brake pads, and so much more. We also make it easy to shop for Ford parts so you can customize your vehicle to fit your needs. The process is simple! You only need to provide basic information such as the vehicle make, model, and year or just the VIN to get started.
Schedule Routine Ford Maintenance Services in Rochester Hills
If it’s time for your annual Ford maintenance or you think there may be an issue with your vehicle, let our trusted team of technicians be your guide. We have the knowledge and experience to get your vehicle in and out of the shop efficiently so you can get the most out of your Ford’s performance. Schedule an appointment for Ford maintenance with our service center today!
Discover 2024 Ford Bronco Highlights
Explore New Ford Bronco Highlights in Rochester Hills
Keep reading to learn what features make the 2024 Ford Bronco so exciting with Serra Ford Rochester Hills in Rochester Hills, MI.
Performance
The 2024 Ford Bronco’s foundation lies in its robust 2.3-liter EcoBoost engine, ensuring formidable torque and power for conquering rugged landscapes. For enthusiasts yearning for added strength, the optional 2.7-liter EcoBoost V6 engine delivers an impressive blend of horsepower and torque, effortlessly handling challenging terrains.
Standard four-wheel drive, coupled with the advanced Terrain Management System, provides unparalleled capability, allowing seamless transitions between G.O.A.T. (Go Over Any Terrain) modes to adapt to diverse environments.
Design
Accommodating up to 5 passengers, the new Ford Bronco showcases striking design elements, including removable doors and top, an 8” color LCD instrument panel, and 17″ carbonized gray-painted aluminum wheels. The interior boasts vinyl seats, rubberized floor mats with drain plugs, and sealed switches, ensuring durability during intense off-road adventures. Two-door models come with a standard hard-top, while four-door models feature a standard soft-top with an optional hard-top.
Technology & Safety
Stay seamlessly connected on the move with the available Wi-Fi hotspot, providing internet access for you and your passengers within the Bronco. Enjoy peace of mind with the Bronco’s advanced safety features, including Ford Co-Pilot360™, automatic emergency braking, pedestrian detection, rearview camera, and blind-spot monitoring systems.
Shop New Ford Bronco With Serra Ford Rochester Hills
Don’t hesitate to reach out to us to arrange a test drive of the new Ford Bronco at our conveniently located dealership in Rochester Hills. Our team eagerly anticipates the opportunity to help you in discovering the perfect SUV that suits your preferences and needs. We are committed to providing a seamless and enjoyable experience as you explore the exceptional features and capabilities of the Ford Bronco.
Discover 2024 Ford Edge® Highlights
Explore New Ford Edge® Highlights in Rochester Hills
Keep reading to discover the best features on the 2024 Ford Edge® with Serra Ford Rochester Hills in Rochester Hills, MI.
Performance
The 2024 Ford Edge® boasts impressive performance features that elevate the driving experience. With a range of available engines, including powerful EcoBoost® options, the Edge delivers a dynamic combination of power and efficiency. The available Intelligent All-Wheel Drive (AWD) system ensures optimal traction and control, especially in challenging road conditions. The Edge’s suspension is finely tuned to provide a comfortable ride without compromising on handling, making it well-suited for both city commuting and highway cruising.
Design
The 2024 Ford Edge® exhibits a contemporary and sophisticated design that captivates onlookers. Its bold exterior features a distinctive front grille, sleek LED headlights, and sculpted lines that create a dynamic and aerodynamic profile.
With a spacious and well-crafted interior, the Edge provides a comfortable and upscale environment for both driver and passengers. Thoughtful details such as premium materials, available ambient lighting, and a user-friendly infotainment system contribute to a refined driving experience. The exterior design is complemented by a range of wheel options, adding a touch of personalization.
Technology & Safety
The 2024 Ford Edge® is equipped with cutting-edge technology and an array of safety features to enhance both connectivity and peace of mind. The intuitive infotainment system features a large touchscreen display with easy-to-use controls, providing access to wireless Apple CarPlay® and Android Auto™ integration, navigation, and various entertainment options.
Advanced safety technologies, such as forward collision warning, automatic emergency braking, lane departure warning, and blind-spot monitoring, contribute to a secure driving experience. The Edge also offers available adaptive cruise control and a 360-degree camera system, adding an extra layer of convenience and safety.
Shop New Ford Edge® With Serra Ford Rochester Hills
Feel free to contact us online to schedule a test drive of the new Ford Edge® at our conveniently located Rochester Hills dealership.
What Determines Your Car’s Value?
When it comes to understanding the worth of your vehicle, several factors come into play. At Serra Ford Rochester Hills, we’re here to simplify the process and shed light on the key elements that determine your car’s value.
Deciding the Value of Your Car with Serra Ford Rochester Hills
Age and Mileage Matter
One of the fundamental factors influencing your car’s value is its age and mileage. Generally, newer cars with lower mileage tend to have a higher value. However, a well-maintained vehicle with higher mileage can still retain considerable worth.
Condition Is King
The overall condition of your car plays a pivotal role in determining its value. Factors like the exterior and interior condition, mechanical soundness, and the absence of significant wear and tear contribute to a higher appraisal. Regular maintenance and addressing minor issues can significantly impact your car’s resale value.
Additional Considerations
Vehicle History Report: A clean vehicle history report can positively influence your car’s value. It provides potential buyers with confidence in the vehicle’s past, showcasing responsible ownership and minimal incidents.
Market Demand: The current market demand for your specific make and model can impact its value. Popular models in high demand may fetch a better price, while less sought-after vehicles might see a slight decrease.
Upgrades and Features: Cars equipped with desirable features and upgrades tend to command higher values. Consider highlighting any premium features your car possesses, such as advanced safety features, entertainment systems, or custom enhancements.
Trade-In Your Vehicle in Rochester Hills
Ready for an upgrade? Serra Ford Rochester Hills invites you to trade in your vehicle with us! Our experienced team is dedicated to providing fair and competitive offers for your trade-in, ensuring a smooth and hassle-free process. Take advantage of our expertise and explore the exciting possibilities of driving away in a new Ford from our extensive inventory. If you have any questions, be sure to contact us online today!
2023 Ford Escape
2023 Ford Escape Highlights With Serra Ford Rochester Hills
The 2023 Ford Escape is a popular, compact SUV with technology, convenience features, and performance capability that are better and bolder than ever before. In addition to its base trim, the model comes in six stylish, ultra-modern trim levels: Active, ST-Line, ST-Line Select, ST-Line Elite, Platinum, and the Plug-in Hybrid. Keep reading to discover more Ford Escape highlights below!
Shop New Ford Escape Inventory in Rochester Hills
Performance
The Ford Escape is powerful and balanced on all terrain types and comes with the option to choose one of three engines and varying powertrain types, including the 2.0L EcoBoost®, 2.5L I-4 Hybrid, or Plug-in Hybrid 2.5L I-4 engines.
Additionally, available AWD and different drive modes help keep you steady and smooth on the road no matter what type of weather conditions you’re facing. Ford hasn’t forgotten how important fuel efficiency is either. They’ve made sure that the vehicle is equipped with Auto Start-Stop Technology that reduces fuel consumption and vehicle emissions during city driving.
Design
Whether or not the Escape is your next family car, you’ll enjoy its ample cargo space (over 60 cubic feet), its statement ST-Line all-ebony interior and unique red-stitching, singular body-color exterior accents, and ST-Line signature wheels and seats. On the Platinum trim, Ford owners will also love the following:
- LED light bar
- Chrome beltline molding
- ActiveX trimmed seats
- 19-inch machined-face Dark Tarnish-painted aluminum wheels
- Black roof-rack side rails
Safety and Technology
- Pre-Collision Assist® with Automatic Emergency Braking (AEB)
- BLIS® (Blind Spot Information System) with Rear Cross-Traffic Braking
- Available Active Park Assist 2.0
- Cross-Traffic Alert
The Ford Escape’s available technology features enhance your ability to get to your designation in one piece while enjoying peace of mind. When it comes to keeping you safe and properly parked, Ford’s got you covered with available Ford Co-Pilot 360™ Technology:
Shop New Ford Escape Inventory in Rochester Hills
Test Drive a New Ford Escape For Sale in Rochester Hills, MI
Don’t hesitate to contact our dedicated sales team to find out answers to your Ford Escape highlight questions! Feel free to schedule an Escape test drive and experience the model at our conveniently located Serra Ford Rochester Hills Dealership in Rochester Hills near Troy.
How to Use The Head-Up Display In Your Ford
How Do I Use The Ford Head-Up Display?
- Hit the HUD button or HUD menu button on your steering wheel (for many Ford vehicles it’s on the right side of the wheel)
- Scroll down and choose Head-Up Display (HUD) in your instrument cluster
- Depending on your model, choose “Select” or “OK” to activate HUD–again, depending on your model the physical HUD projection unit will automatically appear or it will rise from the area just over your steering wheel/dash and display.
- Adjust the position, vertical dimensions, or brightness of the display by traveling to the Adjustment option on the instrument cluster and choosing “OK”.
- From there you can customize your HUD. You can raise or lower your display by using the toggle feature on your steering wheel, move or rotate the display’s position to optimize visibility, adjust the brightness, and tailor which haptics are displayed to you.
A tip: you can also always use the steering wheel’s toggle feature to choose “OK” and check and uncheck different content options that your HUD can display, or to highlight different display options that you can then select.
Shop New Ford Inventory Near Troy
What Does Ford Head-Up Display Do?
Ford vehicles that come equipped with the Ford Head-Up Display allow you to drive safely at the same time that you’re shown general driving information and vehicle haptics. This technology works by projecting a clear popup screen above your dash onto the windshield, creating a non-intrusive method for viewing the following data in an array of lighting conditions:
- Speed
- Navigation and GPS details
- Ford Co-Pilot 360 features and info
- Distance of other vehicles in relation to yours
- Incoming calls
- Your Lane Keeping System
If you’re unhappy with any of the default settings for your HUD, you can customize your driving experience and adjust the information you see and where you see it using our tutorials or by getting in touch with us. We’re happy to help!
Shop New Ford Inventory Near Troy
Master Ford Head-Up Display Near Troy with Serra Ford Rochester Hills
Questions about how to use your Ford’s Head-Up Display? Contact our team today at our conveniently located Rochester Hills-based Ford dealership near Troy, MI! We’re happy to help.
New Bronco vs. New Bronco Sport with Serra Ford Rochester Hills
Discover below what sets the new Ford Bronco and the new Ford Bronco Sport apart aside from the Bronco’s larger size!
New Ford Bronco Inventory New Ford Bronco Sport Inventory
Performance and Off-Roading Differences
The Bronco Sport’s standard engine is a turbocharged 1.5-liter three-cylinder, generating a hefty 181 hp and 190 lb-ft of torque. If you’re looking for more oomph, select the turbocharged 2.0-liter four-cylinder engine that provides 250 hp and 277 lb-ft of torque. The Bronco brings even more power with its base turbocharged 2.3-liter four-cylinder engine with an output of 300 hp and 325 lb-ft of torque. For those seeking even greater performance, there’s the optional turbocharged 2.7-liter V6, boasting 330 hp and 415 lb-ft of torque.
If you’re towing, keep in mind that the Bronco Sport handles up to 2,200 pounds, making hauling small trailers or campers a piece of cake. The truck-like Bronco can tow up to 3,500 pounds and provides great ground clearance, stellar approach and departure angles, and multiple tire options for all-terrain driving. Plus, it’s equipped with a true four-wheel-drive system and Bronco Trail one-pedal driving and Trail Turn Assist features for expert off-roaders.
Interior and Exterior Design Differences
The Bronco Sport measures around 14 feet in length, while the two-door Bronco is almost the same, and the four-door Bronco is longer at 189.4 inches. Given its larger size, the Bronco does provide more interior space adorned with high-quality materials, moresoe in the upper trim levels. To give a more concrete idea of sizing differences: the Bronco Sport is sized similarly to compact SUVs, while the Bronco falls closer to midsize SUVs.
Technology and Safety Differences
Both Bronco SUVs impress in the tech department. The Bronco Sport comes with standard features like Apple CarPlay®, Android Auto™, and an 8-inch touchscreen infotainment system. It also offers options like adaptive cruise control and the available Ford navigation system. The larger Bronco model has a standard 8-inch touchscreen with smartphone integration and an optional massive 12-inch screen.
Shop New Ford Bronco and Ford Bronco Sport Models Near Troy
Contact us online with your Bronco questions and visit us near Troy, MI at our conveniently located Ford dealership. Consult our new Ford vehicle specials while available!
The Best Used Ford SUVs to Buy
What Are The Best Used Ford SUVs to Buy in Rochester Hills?
While all modern, pre-owned Ford SUVs deliver the best of today’s technology, comfort, performance, and safety features, we highly recommend our Serra Ford Rochester Hills customers consider what a used Ford Escape, used Ford Explorer, or used Ford Edge has to offer. Keep reading to discover which used Ford SUV might be perfect for you. Don’t forget to consult our used vehicle specials while they’re available!
Shop Used Ford SUVs in Rochester Hills
The Used Ford Escape: Escape the Mundane
As a standard, newer pre-owned Escape models provide a 1.5L EcoBoost® engine with Auto Start-Stop, Ford Co-Pilot360™, six unique driver-assist features, and sliding second-row seats to add even more spaciousness. The Escape really goes the distance with innovative safety and entertainment features. A message center and trip computer, wireless Apple CarPlay® and Android Auto™ capability, and calming Ice Blue® instrument panel cluster lighting that illuminates an 8-inch color LCD instrument cluster, you’ll feel like you can escape the mundane and enter into a cool, calm SUV paradise.
The Used Ford Explorer: Embrace Space
Updated, pre-owned Ford Explorer models are better than ever with their pioneering Terrain Management System™ for optimal travel in snow, sand, and slippery terrain, and when towing and hauling. With a powerful 2.3L EcoBoost Engine with Auto Start-Stop Technology, you can go wherever you need to with MyKey® comfort, SYNC® 3 with a 10.1-inch LCD capacitive touchscreen, and FordPass® Connect® 4G LTE Wi-Fi hotspot capability. There’s also a third row, allowing you to seat the whole family comfortably.
The Used Ford Edge: Cutting-Edge Technology
New versions of the Edge are a safe space for tech nerds. SYNC® 4 with Enhanced Voice Recognition, Intelligent Access with Push-Button Start, an Intelligent Oil-Life Monitor®, a cargo management system, SiriusXM®with 360L, two drive-configurable 4.2-inch LCD cluster displays, and a 12-inch center-stack multi-function screen are just some of the cutting-edge features in your used Ford Edge.
Shop Used Ford SUVs in Rochester Hills
Your Perfect Used Ford SUV at Serra Ford Rochester Hills
Still questioning which of the three SUVs mentioned here speak most to you? Don’t hesitate to get in touch with us at our conveniently located Ford dealership in Rochester Hills, MI. We’re happy to match your personality to the most complementary Ford model available.
Differences Between the New Ford Edge & the New Ford Escape
The main difference between these two popular Ford SUVs boils down to size and power. The new Ford Edge is larger, provides more power, and offers increased interior space and cargo capacity when compared to the new Ford Escape. However, for those who prioritize affordability and good fuel efficiency, the Escape serves as an excellent option. Keep reading to discover the more nuanced differences between the two models and take advantage of Serra Ford Rochester’s new Ford Vehicle specials while available!
New Ford Edge Inventory in Rochester Hills
New Ford Escape Inventory in Rochester Hills
Size, Seating, and Cargo
The Ford Escape falls into the compact SUV or crossover category, while the Ford Edge is classified as a midsize SUV. As a smaller option, the Escape proves more convenient for urban driving and parking, whereas the Edge’s larger stature offers increased interior room, cargo capacity, and a more commanding presence on the road and during longer journeys.
Performance
The Ford Escape generally features smaller engine choices, including a mix of gasoline, hybrid, and plug-in hybrid powertrain options. In contrast, the Edge boasts larger and more potent engines for a sportier driving experience. The Edge’s performance-oriented ST trim level takes it a step further with a robust V6 engine and a suspension tuned for sporty handling.
Features and Trim Levels
The Ford Escape offers a range of trim levels such as S, SE, SEL, and Titanium, each equipped with distinct features and customizable options. Conversely, the Ford Edge is available in SE, SEL, Titanium, and the high-performance ST trim. As you ascend trim levels, the Edge generally provides a greater array of standard features and advanced options.
Shop New Ford SUV Models in Rochester Hills
If you’ve got lingering questions about the differences between any of our available new Ford SUVs models, don’t hesitate to reach out to us online or visit us personally at our conveniently located Serra Ford Rochester Hills dealership today! We’re confident that we can get you behind the wheel of the Ford SUV that’s perfect for you!
What’s New In The 2024 Ford Ranger?
New 2024 Ranger Innovations with Serra Ford Rochester Hills
Are you in the market for a new 2024 Ford Ranger soon for sale at Serra Ford Rochester Hills near the Sterling Heights area? Explore the different design, technology, safety, and performance updates on Ford’s popular truck below. Don’t forget to take advantage of our new Ford vehicle offers while they last!
Stay Tuned to 2024 Ford Ranger Inventory Coming Soon!
Design
The Ranger showcases modernity with new front fascia, textured dashboard trim, and honeycomb-patterned air vents. It exclusively offers the SuperCrew cab configuration, providing ample space with 4 full-size doors and seating for up to 5. Interior storage solutions include a hidden upper glove box, generously sized door pocket cubbies, and easy-to-reach under-seat storage.
Technology
Equipped with a standard 10.1-inch infotainment display powered by Ford’s SYNC® 4, the Ranger offers an option to upgrade to a 12.4-inch vertically oriented screen for techy drivers. Notably, the Ranger now has a new zone-lighting feature that activates exterior lights to illuminate work sites or aid in setting up night camp. When it comes to connectivity, Apple CarPlay® and Android Auto™ integration come standard, and there’s always the choice to opt for in-dash navigation, wireless smartphone charging, and SiriusXM satellite radio add-ons.
Performance
The Ranger is available with two engine options. Higher trims feature a twin-turbocharged 2.7-liter 315hp V-6 engine. Both engine variants come with a 10-speed automatic transmission and allow for you to choose between rear and 4-wheel drive configurations. The Ranger boasts an impressive max towing capacity of 7,500lbs.
Safety
Ford prioritizes safety in the Ranger with standard features such as forward-collision warning, automated emergency braking, and the available blind-spot monitoring and rear cross-traffic alert systems. For added convenience and security during long drives, the Ranger can provide available adaptive cruise control.
Test Drive a New Ford Ranger Near Sterling Heights
Stoked to get behind the wheel of a new Ford Ranger? Don’t hesitate to contact us today and experience real Ranger prowess at our conveniently located Serra Ford Rochester Hills dealership in Rochester Hills, MI!
Benefits of Leasing a New Ford
New Ford Leasing With Serra Ford Rochester Hills
There are a number of advantages to leasing a new Ford vehicle for sale with Serra Ford Rochester Hills’ dedicated Finance Department–like lower monthly payments, more freedom, and great warranty coverage. Keep reading to learn about the benefits of leasing–especially when you take advantage of new Ford lease deals below!
View New Ford Inventory Get Pre-Approved For a Ford Lease! View New Ford Lease Specials
Why You Should Lease Your New Ford
At our Ford dealership, we think that leasing opens up doors for our customers, especially when it comes to eliminating stress. Buying a vehicle involves depreciation, pricy monthly payments, and more responsibility in the event of major repairs or recalls. In this sense, leasing is a wonderful option with the following benefits:
- Monthly lease payments are typically lower than monthly loan payments.
- Leasing a Ford vehicle provides you with the chance to transition from vehicles more frequently and for less money.
- At the end of your lease, you’ll have the choice to start a new lease or purchase your vehicle.
- Depending on your lease term, you’ll likely be covered by a manufacturer warranty for the duration of your lease.
Feel Supported With Serra Ford Rochester Hills’ Finance Team
Our knowledgeable finance team understands that some customers need the freedom to switch to different vehicles after their lease term ends. That’s why we’re so excited to advocate for leasing with new Ford leasing specials. We want you to shine behind the wheel of as many different Ford models that fit your personality as possible.
Learn More About Ford Leasing Near Troy
If you’re interested in hearing more about reaping the benefits of leasing a new or used vehicle, have questions regarding our inventory of new Ford models, or you’d like to test drive your favorite model, please contact us online or visit us personally at our conveniently located Serra Ford Rochester Hills dealership. We’re proud to serve all customers near Troy, MI.
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